OUR STAFF

Carl Ashton Helmstaedter (Owner)

Skills: Equipment Specialist, Ski Boot Fitting, Service Technician, and Ski Testing.

Ashton has over 20 years of alpine ski retail experience.  Over the years, he has worked with some of the most highly acclaimed Ski Technicians and Sales Personnel in the industry.  As a teenager, Ashton got his first job at a small ski business in Genesee, Colorado.  There he learned the fundamental skills about the industry and the cut and camber of operating a ski shop.  While living on the western slope, Ashton worked in many fields of the ski industry, including contributing as a pioneer of Slopestyle and Halfpipe teams and instructed for Vail Resorts.  Ashton was on the forefront as a Professional Ski Instructor of America (PSIA) to help push freestyle and big mountain into the main stream.  In 2010, Ashton made the move back to the Front Range to continue expanding the visibility and popularity of the sport.  In 2015, Ashton set his goals on developing and operating a ski shop that solely focuses on the fundamental progression of the alpine sport. Providing a unique service including boot fitting, ski tuning, and helping athletes with Product Specialty assistance.  With a lifetime of living, breathing, and dreaming of a life of skiing, Ashton created Foothills Ski Life...

"It's not just a sport, it's a lifestyle."